Advertising in Local People Macclesfield

Advertising Overview

Why advertise specifically in Local People Macclesfield?

Every month, LPM gets directly through over 23,500 doors plus more besides, in Macclesfield and the surrounding areas – do you want to do that too?

These days, the options for marketing your business are almost limitless and have come a long way from just putting a listing into the Yellow Pages and relying on word of mouth.  There are networking groups of all shapes and sizes, social media, online directories, radio advertising and every so often, the latest and ‘only thing’ that all businesses ‘must do’ in order to market their business.

Local People Macclesfield presents an alternative.  We believe that, whilst the obvious online methods are important, with every single issue we can testify to the fact that print advertising is not dead.  In fact, it’s thriving!  Every year since we started out, our business has grown and we believe there is a simple reason for that …. businesses want to reach out to their prospects in a way that’s not only targeted but also genuine, trustworthy and relationship-building.  It’s a lot more difficult to do that online so we think that print advertising is still ‘where it’s at’ and, given that advertising in LPM can give you access to over 23,500 households with every issue (households, not readers … that would be a much bigger figure but we can’t measure that accurately and we won’t quote something we can’t quantify unlike other less scrupulous publications) … that’s no surprise!

There is strong evidence that local services are preferred by the majority of the population. Our own experience since 2005 is true testament to this theory.  We know that local advertising is effective as many of our advertisers have been with us for 7 years or more (and indeed, a certain Mr Taylor has been in every single issue bar one, that’s over 130 to date!).  By producing a high quality, readable publication whilst trying to keep advertising costs as low as possible, we aim to provide the ideal vehicle for every size of company with every size of budget with the ultimate goal of helping to put their business at the heart of the local community.

Local and national businesses choose to advertise monthly in LPM because they enjoy real results through its tried and tested approach.  A proven recipe for success!

Local People Macclesfield Coverage

We believe LPM has the biggest distribution of any other similar print medium based in Macclesfield, concentrated into the smallest area – giving you statistically the best chance of success!

We publish 10 issues per year – every month apart from January and August – and distribution by our own team (so we know exactly who is delivering where) generally starts from the last weekend of the previous month, taking around a week to get all copies through doors.  See our deadline and distribution schedule HERE.

With over 23,500 copies going through doors, we cover most of Macclesfield, Tytherington, Prestbury, Rainow, Sutton, Langley, Gawsworth and Henbury.  We hope to expand to the very few remaining areas in the town currently not serviced as soon as possible.

Another 1,000 or so copies are deposited in the Town Hall Visitor Information Centre, Macclesfield Library, Macclesfield railway station and at collection points in Chelford village. Every other month, we also leave some at collection points in Wilmslow, Alderley Edge and Bollington.

Finally, when the shutters are up, we usually have a pile of mags for you to pick up from outside our office at 124 Mill Street in Macclesfield.

Further Afield

Although completely independent, we do work in co-operation with other small magazine publishers both local and national so should you want to broaden your advertising field, please contact us to see if we can recommend another similar magazine in your chosen area.

THINKING OR ADVERTISING WITH US?

You’re probably thinking by now that it must cost a lot to go through all those 23,500+ doors… Well, take a look at our Advertising Page and you will hopefully be pleasantly surprised!

Contact Us

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